Privacy Policy

Lawn is operated by Unbeatable Products B.V., a company based in the Netherlands. In this policy, "we", "our", and "us" refer to Unbeatable Products B.V.. This policy explains what data we collect, why we collect it, and how we use it.

What Lawn Does

Lawn is a macOS application that helps you run self-hosted software on your Mac using containers. Your apps, data, and configuration live on your Mac. We do not track which apps you install, run, or remove.

No account is required to get started, but some features — including Pro — require one. With an account, you can optionally use Lawn Cloud for features like syncing, remote access, and dashboards. When you use Lawn Cloud, we process the data necessary to provide those features (such as app status and configuration) on our servers.

If you use Lawn without an account, the only data that leaves your device is the anonymous analytics and crash reporting described below. If you create an account, we also collect the account data described in the next section.

We Do Not Sell Your Data

We do not sell your personal data or share it with third parties for their own marketing purposes. We will not share your data with advertisers or advertising platforms without your consent. You can manage your marketing preferences in your account settings at any time.

Data We Collect

Account Data

You can optionally create an account. Pro subscribers must create one. When you create an account, we collect:

Your email address
Account creation date
Subscription status and history

We use this data to identify you, provide account-based features, and communicate about your account. If you subscribe to Pro, your email address is also shared with our payment provider to process your subscription.

Providing your personal data is not a legal requirement. Creating an account is voluntary — if you choose not to, you can still use Lawn but will not have access to features that require an account (including Pro). If you use Lawn without an account, we do not collect any personal information.

App Analytics (TelemetryDeck)

We use TelemetryDeck to collect anonymous usage analytics. This helps us understand how people use Lawn so we can improve the app. TelemetryDeck is privacy-focused and does not track individual users. You can review TelemetryDeck's privacy policy.

We collect:

App version and macOS version
Device type (e.g., MacBook Pro, Mac mini)
General feature usage (which screens are viewed, which actions are taken)
App launch and session duration

Analytics do not include your email address or any information from your account. We also do not collect:

IP addresses
Names of apps you install or run
Contents of your containers or data

Crash Reporting (Sentry)

We use Sentry to collect crash reports and error logs. When the app crashes or encounters an error, we receive diagnostic information to help us fix bugs. You can review Sentry's privacy policy.

Crash reports may include:

Stack traces and error messages
App version and macOS version
Device type and memory usage
Steps leading to the crash (breadcrumbs)

Crash reports do not include:

Personal information
Contents of your containers or files
Screenshots or screen recordings

Website Analytics (Plausible)

Our website at getlawn.app uses Plausible Analytics to understand aggregate traffic — such as which pages are popular, where visitors come from, and how they interact with key links and downloads — so we can improve the site. Plausible is privacy-focused: it does not use cookies, does not collect personal data, and does not track or identify individual visitors. All measurement is aggregated and cannot be linked back to you. You can review Plausible's data policy.

Website analytics record aggregate information such as:

Pages visited on getlawn.app
The referring source (for example, a search engine or a link from another site)
Browser, operating system, and device type
Country, derived in the moment from your IP address
Clicks on links that lead to other websites
File downloads (for example, downloading the Lawn app)

Plausible does not store your IP address, does not set cookies, and does not create identifiers that follow you across pages or visits. Plausible Cloud hosts and processes this data on servers within the European Union.

Cookies

The Lawn website does not use advertising, marketing, or cross-site tracking cookies, and our website analytics (Plausible) are entirely cookie-free. The site stores a single functional preference in your browser to remember your light or dark theme choice. Because this only remembers a setting you chose yourself, it does not require a consent banner.

Sub-Processors

We use the following third-party services (sub-processors) to process data on our behalf:

TelemetryDeck — anonymous app usage analytics
Plausible Analytics — privacy-friendly, cookie-free website analytics (hosted in the EU)
Sentry — crash reporting and error tracking
Paddle.com Market Limited — payment processing, invoicing, and tax collection (Pro subscribers only)

We do not use any data brokerage services. If you consent to marketing use of your data, we may share it with advertising platforms to promote Lawn (for example, to find similar audiences). Any such platforms will be listed here as sub-processors before processing begins.

As a Netherlands-based company, we process data under the following legal bases:

Contract performance (Art. 6(1)(b) GDPR) — Account data and subscription management. This processing is necessary to provide the services associated with your account.
Legitimate interest (Art. 6(1)(f) GDPR) — Anonymous analytics (TelemetryDeck for the app and Plausible for the website) and crash reports (Sentry) to improve the reliability and usability of Lawn. Because this data is anonymous, the impact on your privacy is minimal.
Consent (Art. 6(1)(a) GDPR) — Marketing use of your account data (for example, sharing your email with advertising platforms to find similar audiences). This requires your explicit opt-in, either during account creation or in your account settings. The marketing opt-in is separate from agreeing to our Terms and Privacy Policy — your account is created regardless of your choice. You can withdraw your consent at any time in your account settings, and withdrawal is effective immediately.

You have the right to object to processing based on legitimate interest. To do so, contact us at lawn@unbeatable.tools.

International Data Transfers

TelemetryDeck, Sentry, and Paddle may process data outside the European Economic Area. These transfers are governed by each provider's own safeguards, including Standard Contractual Clauses (SCCs) and participation in the EU-U.S. Data Privacy Framework (DPF) where applicable. See their respective privacy policies linked above for details. Plausible Cloud processes our website analytics on servers within the European Union, so that data is not transferred outside the EEA.

Third-Party Apps

Important: The apps you install through Lawn are third-party software developed independently. Lawn acts as a platform for installing and running these apps — each app is governed by its own license and privacy policy. We are not the data controller for data processed by third-party apps running in your containers.

These apps may have their own telemetry, analytics, update checks, or cloud features that send data over the internet. Lawn has no control over what these apps do with your data. We encourage you to review the privacy policy of any app you install. If an app's data practices concern you, you can block its network access using your firewall or simply not install it.

Data Retention

Account data: Retained while your account is active. After account deletion, retained for 6 months to resolve disputes, then deleted unless required by law.
Analytics: Aggregated data is retained indefinitely. No individual user data is stored.
Crash Reports: Retained for 90 days, then automatically deleted.

Data Security

We use commercially reasonable measures to protect the data we process. However, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, but we limit data collection to the minimum necessary and rely on privacy-focused providers.

Your Rights

Users without an account: Lawn collects only anonymous analytics and crash data. We do not hold personal data that can be tied back to you. You still have the right to object to processing based on legitimate interest and to lodge a complaint with your local data protection supervisory authority.

Users with an account: Because we hold your email address and account data, you have full rights under the GDPR and similar laws, including:

Right of access (Art. 15 GDPR) — Request a copy of the personal data we hold about you.
Right to rectification (Art. 16 GDPR) — Request correction of inaccurate personal data.
Right to erasure (Art. 17 GDPR) — Request deletion of your personal data.
Right to data portability (Art. 20 GDPR) — Request your data in a structured, machine-readable format.
Right to object (Art. 21 GDPR) — Object to processing based on legitimate interest.
Right to lodge a complaint — File a complaint with your local data protection supervisory authority if you are in the EEA.

To exercise any of these rights, email us at lawn@unbeatable.tools. We will respond within 30 days.